Hero MotoCorp to enter Mexican market, will launch 9 merchandise


Hero MotoCorp says it’s going to launch 9 merchandise – bikes and scooters – in Mexico within the first part.

By :
HT Auto Desk

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Up to date on:
27 Jan 2021, 17:35 PM


File photograph used for representational objective solely.

Hero MotoCorp on Wednesday introduced plans of coming into the Mexican market and confirmed it has entered a distribution settlement with Grupo Salinas. The world’s largest two-wheeler maker is taking a look at tapping the client base in Mexico and has plans of launching 9 merchandise right here within the first part.

(Additionally learn: Hero MotoCorp reaches 100 million manufacturing milestone)

Hero MotoCorp says its distribution settlement with Grupo Salinas makes this one of many largest largest distribution networks globally to promote merchandise in Mexico. As such, the merchandise deliberate for right here embrace plenty of bikes – from 100cc and 125cc to choices within the extra premium 150 to 160cc. Various scooters are additionally being deliberate for potential prospects right here.

Various stories point out that the two-wheeler phase in Mexico has been rising quickly and though Covid-19 pandemic has come as a setback, issues are quick returning to regular. There are a couple of notable native gamers of be aware right here whereas Japanese and US producers additionally compete for the market share right here.

Touching down in Mexico might be one other shot within the arm for Hero MotoCorp which has a dominant presence in India in addition to in some Asian, African and South and Central American international locations. It has eight manufacturing amenities internationally, six of that are in India.

First Revealed Date: 27 Jan 2021, 17:27 PM IST



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